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Barbara joined Downtown London in February 2020. She often spent time in London when she was younger and has enjoyed getting reacquainted with the city. What she loves the most about the downtown is its diversity of commercial and cultural destinations, as well as retail, culinary and entertainment options all within walking distance.

In Barb’s career, she has worked in diverse roles including technical and scientific, as well as business and Economic Development at the City of Guelph. She is a strong community builder and advocate and has led and implemented a number of strategic plans, marketing and business plans as well as business start-up and mentorship programs.

Early in Barb's career she worked in the agriculture and food industry in research and development at Nabisco and Kraft and was a product developer and industry trainer with Guelph Food Technology Centre at the University of Guelph, before leading their business development division. She held board positions on local business support agencies including BioEnterprise and Business Centre – Guelph-Wellington and volunteered her time on many community committees.

Growing up in Chatham-Kent just outside of Thamesville, Barb left to attain a Bachelor of Applied Science Honours Degree – Consumer Studies from the University of Guelph. She also has a graduate certificate in Leadership from Western University and completed the Economic Development Association of Canada –Level 1 course at the University of Waterloo.

Barb loves being outdoors, taking long walks and hikes and in the spring and summer you will often find her working in her gardens. She enjoys traveling and discovering new places, going to concerts, sporting events and generally being out and about. She is married to Curtis and together they have two adult children, Michael and Laura and two fur babies, Crosby their dog and Izzy their cat.

Manager of Operations

Vicki enjoys spending time with family and friends and walking her dog Turc. She is an avid hockey fan, and can usually be found cheering on her two children at the arena or as they participate in their various other athletic and musical pursuits.

Vicki holds a Bachelor of Arts (Western University), Human Resources Management Certificate (Fanshawe College), Bookkeeping Certificate (Fanshawe College), and an Accounting Specialty (Durham College). She has worked in Office Administration for most of her career with a focus on Finance for approximately the last 20 years.

Contact Vicki re: Downtown Dollars, Grants & Budget Questions

Louise is a creative writer and editor, an avid runner, and can often be found travelling outside of work.

Louise holds a Bachelor of Arts in Psychology from Wilfrid Laurier University. She began her career in the insurance sector and project administration in the field of construction in Toronto. She has enjoyed hours of community volunteer experience working with seniors in Recreation Therapy.

She has brought her communication skills to storytelling assignments and enjoys meeting and connecting with people.

Contact Louise for general inquiries and membership perks.

Hailey is new to London, having grown up in Detroit and then living in Windsor for school before relocating to this beautiful city. She joined the Downtown London team in 2021 as a summer student and has since assumed the role of member services and public realm specialist. She is a graduate from the University of Windsor with a combined Honours degree in Criminology and Political Science, as well as having completed her Masters degree in Criminology. She hopes to utilize her educational background to aid in implementing positive development and growth in the Downtown and making herself a reliable contact to the members and Downtown community.

Hailey enjoys spending time with family and friends and her cat Princess. She is a lover of all things food, plants, art, books, music, and outdoor fun, making Downtown London her favourite place to work, shop, and explore.

Contact Hailey for day-to-day support and requests for services and resources.

Aaron comes with 20 years of combined experience in marketing, events, branding, design and media. He has held positions with Brain Tumour Foundations of Canada, Western University, Northern Commerce, and Info-Tech Research Group and led and/or participated on volunteer boards and committees for a number of cultural and music events and experiences in London including the Dundas Street Festival, Indie Underground, Home County Music & Arts Festival and Museum London to name a few. He is also a graduate from the Graphic Design Program at Fanshawe College.

Contact Aaron for all things marketing, event planning, promotions, and more!

Originally from the Windsor-Essex County region, Ally has recently made the move to Downtown London. Ally started with the Downtown London BIA team as a Marketing Intern and then was promoted to the Digital Marketing Specialist position. She has a Bachelor of Arts in Communication, Media and Film from the University of Windsor. Ally has also recently graduated from Fanshawe College from the Public Relations in Corporate Communication program. Ally is a self-proclaimed perfectionist, detail-oriented and has an eye for design. You can usually catch her working on graphic design projects, managing social media accounts, digital promotion and much more!

Ally enjoys spending time with her family, friends and pets. With a background in film production, she also enjoys the viewing of a classic movie or casual tv show marathon. She loves to explore and is excited to discover more of what this city has to offer.

Contact Ally for all things digital marketing, promotion and social media inquiries.

Gabriella is an active listener, creative mind, and is always looking for new ways to challenge her brain. Originally from Hamilton, Ontario, she moved to London to attend and graduate with a diploma from Fanshawe College's famous program Music Industry Arts.

Gabriella enjoys watching movies, reading books, and playing music with her band in her free time. Starting here at Downtown London as a Summer Student in May 2021, she has meshed well into her career here, learning the ways of activations of events. She finds new creative ways to bring vibrancy to the Downtown Core through collaborations and support to members.

She has brought her organizational skills, teamwork, and creative communication abilities here and enjoys achieving big goals that benefit everyone.

Contact Gabriella for event support, promotions and sponsorship questions.

Originally from Chatham, Roger came to London to attend Western University where he completed an Honours Bachelor of Arts (Economics) and a Bachelor of Education (Mathematics & Economics). And a few years ago, he returned to school to complete a Master of Business Administration (Edinburgh Business School). Roger is an avid sports fan who participated in sports at both the secondary and post-secondary levels, and he enjoys the diversity of sports and entertainment London offers.

Throughout his career, Roger’s education allowed him to work as a financial analyst, data analyst, and as a teacher. The portable skills learned throughout his careers serves him well in his current Research and Data Analyst role.

Contact Roger for all of your data and metric needs!

Lifelong learner. London booster. Collaborator, connector and catalyst. Fan of arts and culture, local teams and local businesses. Following careers in Financial Services, Business Process Design and Adult Learning, I landed at MainStreet London/ Downtown London where I've worked to attract and support businesses in the small business sector. Currently working to create a downtown entrepreneurial ecosystem, focused on start-ups and growing businesses, creating programs, services and partnerships that foster economic development activities to promote investment and targeted projects in our local neighbourhoods.