New Business Alert!

Shoeless Joe’s Sports Bar & Grill

Shoeless Joe’s has officially opened downtown!
Located at 89 King St, Shoeless Joe’s is a sports bar and grill that contains fresh new items and limited-time options to classic favourites like wings and draught beer. Whether you’re out with your family, your friends or the team – they’ve got something for everyone!
Check them out!


The City of London has extended the free parking program in Downtown London for the rest of the year, ending December 31, 2021.
On the HonkMobile app, Londoners can use the promo code ‘CORE’ to receive two hours of free parking. This is only valid for on-street and municipal parking and excludes privately managed spots.
Drivers are still able to park for free up to one hour along Dundas Place with no code required. Anyone not able to use the HonkMobile app can also phone Parking Services at 519-661-4537 to arrange the discount.

Upcoming Events in December

December 1st: W3APONS with Mad Moxxis & Brother Leeds

Live music is back! London Music Hall & FM96 present W3APONS with Mad Moxxis & Brother Leeds on Wednesday, December 1, 2021 at Rum Runners. The show starts at 8PM and doors open at 7PM. 

December 2-4: The Holly Jolly Market

Covent Garden Market is hosting their first independently run Christmas Market from December 2nd until December 4th! From 10am to 6pm on the upstairs Mezzanine, there will be live music, festive décor, that holiday cheer, and most importantly, innovative artisans. 

December 3rd: Home for the Holidays by The Grand Theatre

Starting on December 3rd, the theatrical concert, Home for the Holidays is coming to the Grand Theatre. An original Grand presentation, Home for the Holidays is much more than your traditional concert experience. This theatrical celebration features 27 diverse holiday songs, eight extraordinary voices, six world-class musicians.

December 3-5: A Very Vintage Xmas

For our second weekend of our Festival of Markets, the event will include diverse vintage vendors, fire pits, hot beverages, music, and a photo bus booth installation! The first 50 people who show up to the event have a chance to receive a FREE swag bag filled with lots of goodies! You don’t want to miss out!

December 4th: Live Music Performances at Black Walnut Cafe

Starting December 4th, there will be live music performances by talented local artists including The Pairs and Gabi and The Whats. These performances will take place on December 4th, December 11th, and December 18th from 12pm until 2pm at 724 Richmond Street.

December 10: DJ & Skate

Join us for our winter DJ + Skate Season. Lace up and get ready to boogie. Kicking things off between our downtown rinks at Covent Garden Market + Victoria Park you can catch various DJs who will help you get your groove on. The DJ dates and sets include: Dec 10th – Zahra Habib, Dec 12th – Rude Girls, Dec 17th – DJ Twizla Rootz, Dec 19th – Gripski.

December 10-12: PopART Market

For the third weekend of our Festival of Markets, this week’s theme will be PopART. Various local vendors will be selling their latest collections of clothing, art and more! This market will also include firepits to keep you warm, hot beverages, food, music and activations. The first 50 people who show up each day will have the chance to receive a free swag bag full of local goods including a $25 gift card. 

December 17-19: Afrik Market

For the fourth weekend of our Festival of Markets, this week’s theme will be Afrik. Various local vendors will be selling their latest collections of clothing, art and more! This market will also include firepits to keep you warm, hot beverages, food, music and activations. Be one of the first 50 people to show up to receive various local goods at no cost to you! Don’t miss out on this awesome event.

December 23: Last Minute London

For our final weekend of Festival of Markets, this will be a chance for Londoners to purchase last minute Christmas gifts from our vendors. This market will also include fire-pits to keep you warm, hot beverages, food, music and activations. This will be the last day to pick up your free swag bag when you enter our market! 

Community News

Holiday Shopping Event at Jonathon’s

Jonathon’s is hosting a holiday shopping event on Thursday, December 9th from 7pm – 10pm. Jonathon’s is a local art gallery that specializes in ceramic art pieces. The gallery showcases the talents of over 125 of Canada’s top ceramic artists from all over Canada. With so many beautiful pieces to choose from, there is a gift for everyone’s style and taste!

Downtown London Holiday

Event Schedule 2021

There is so much happening downtown this holiday season! To learn more about local events, our team has put together a list of some of the events happening within our downtown core. Head to our Facebook, Instagram page, and website to stay updated and learn more about what is going on downtown. 

Holiday Scavenger Hunt

Need a fun holiday activity? 

The Downtown London Holiday Scavenger Hunt begins December 1st until January 7th in the downtown core! Simply download the GooseChase app, enter the game code WP8LZW, then create a team or play individually. The first 40 teams/players to complete the Downtown London Holiday Scavenger Hunt will be given a reward of $100 Downtown Dollars! You don’t want to miss out!

Find it in London: Holiday Gift

Guide 2021

Tourism London, in collaboration with Argyle BIA, Downtown London, Hamilton Road BIA, Hyde Park BIA, Old East Village BIA and others, are launching a citywide ‘Find it in London’ promotional campaign. This guide can be viewed both in print and online. It highlights where people can shop and support local this holiday season. Let’s show Londoners and visitors where they can find all of their gifts right here in London!

Holiday Window Display Contest

Are you a business owner within the downtown core? 

For this holiday season, Downtown London will be holding our annual Holiday Window Display Contest. We want to encourage you to get creative and decorate your storefront windows as a theme of your choice! A page will be created on our website that allows customers and other locals to vote for their favourite window display. The winner of the best window display will win a fun gift basket containing various merchandise from local businesses. When your window has been decorated, reach out to to let us know to be included in the voting portion of our website and for photos.

You don’t want to miss out!
The contest begins the weekend of November 26th until January 7th, 2022!

Vote For Your Favourite

Window Display!

Downtown businesses are ready for the holidays! Beautiful, winter themed window displays are popping up on every corner. To add a little bit of spice, we have created a contest for the best display! Follow the link below to vote for your favourite. 

Downtown Dollars Gift Sale

Need a giftthis holiday season? 🎁

The Downtown Dollars Gift Card is a great way to support local businesses and for those hard to shop for friends! From November 15th until December 17th*, we are offering 25% off the cost of purchase for Downtown Dollars. Use the promo code HOLIDAY25 at check out to receive this discount!

Happy shopping!

*While supplies last.

Thank you: Granger’s Yard and

Snow Removal 

We want to thank Granger’s Yard and Snow Removal for their installation of the beautiful plants in our planters for the winter season. Next time you’re heading out downtown, take a look and see if you can spot them around the core!

Meet Your Neighbour

Reimagine Co.

Located at 206 Piccadilly Street, Reimagine Co. is London, Ontario’s only package-free grocery store. They are also having a weekend market for this holiday season on every Saturday leading up to Christmas. Click here to learn more!