|
Supporting local just got even easier. Downtown London has launched a digital version of its popular Downtown Dollar Gift Card, giving residents and visitors a fast, convenient way to shop local, right from their phone.
The Card You Know and Love, Now Digitally! With this new offering, users can now add their Downtown Dollars to a mobile wallet via the Love Local app and tap to pay at over 195 participating downtown businesses, including shops, restaurants, and service providers. The original physical Downtown Dollar Gift Card remains available for those who prefer a traditional option.
Since the physical card’s debut in 2021, more than over $600,000 in Downtown Dollars has been distributed, funds that must be spent locally, directly supporting the downtown economy.
“We’re excited to build on the success of the Downtown Dollar Gift Card with this new digital version,” said Kristin Nielsen, Board Chair of Downtown London. “Whether it’s a last-minute gift or a personal purchase, the digital card makes choosing local easier than ever. This evolution positions our program for the future, keeping our downtown vibrant, active, and thriving.”
Digital Downtown Dollar Gift Cards can be purchased and sent instantly through the app, making them ideal for gifts, employee incentives, or spontaneous gestures of support for local.
The program is part of the wider Downtown Gift Card network by fintech Miconex, active in cities across Canada and beyond.
“Digital Gift Cards continue to rise in popularity in Canada. We’re also seeing a significant upwards trend in the usage of mobile wallets. The ability to instantly send a friend or family member a digital Downtown Dollar Gift Card that they can add to their mobile wallet and tap to pay is incredibly exciting and marks an important step in the evolution of the card, enhancing convenience and accessibility for a wide variety of users,” said Colin Munro, Managing Director of Miconex.
Technology for the Downtown Dollar Gift Card is provided by Miconex, in partnership with global payments provider EML Payments.
The Downtown Dollar Gift Card is issued by Peoples Trust Company, part of Peoples Group. Funds are not insured by the Canada Deposit Insurance Corporation (CDIC).
To learn more or purchase a Downtown Dollar Gift Card, visit https://www.downtownlondon.ca/explore-downtown/downtown-dollar-gift-cards/.
📌 Interested in accepting the Downtown Dollar Gift Card at your business? Head over to our website here and register! One of our team members will reach out and schedule a time to go over the program with you! |
